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Often business strategies aim to capitalise a need ; commercial or service, towards community. While making efforts in that direction, there is a need to have focused consideration towards human resource unlike other resource. While commercial or service opportunity may appear quite attractive and self serving, in the drive for the same, businesses should not overlook 'people interests'. The ombudsman mantle lies with hr function. the articles in this blog is based on the above backdrop, which essentially is based on social work philosophy.